BACARDÍ Carta Negra is a medium-bodied black rum, crafted with passion by the Maestros de Ron Bacardí. Its rich, dark flavours develop in heavily charred oak barrels and are shaped through a secret blend of charcoals. Some might call it black magic.

The Bacardí family, led by Don Facundo The Bacardí Masso, bought a distillery in Santiago de Cuba. They threw away the rule book and made their own unique blends with a revolutionary rum-making process that would change the way rum was made forever. In Cuba, bats are considered lucky.  Grab a bottle and try the luck out